HoYo Fest, the annual celebration of HoYoverse video games, has returned to Malaysia for its 2024 version. Happening at Pavilion Bukit Jalil from August 13 to 19, the occasion runs each day from 10 AM to 11 PM, providing followers a week-long immersion into the worlds of widespread titles like Genshin Affect, Honkai: Star Rail, and Zenless Zone Zero.
Merchandise Space
This 12 months’s HoYo Fest has launched vital enhancements to the merchandise buying expertise, addressing points from earlier occasions. To handle the notoriously lengthy queues, organizers have carried out a “merchandise queue ticket” system. Attendees can accumulate these tickets for assigned time slots, permitting them to affix the merchandise sales space queue solely throughout their specified time. These tickets can be found on the Piazza Entrance earlier than 9:55 AM and on the Data Counter after 10 AM.

The merchandise show has additionally seen an improve, with objects now showcased in glass show cupboards. This transformation not solely enhances the visible attraction but additionally improves safety in comparison with final 12 months’s open desk and shelf shows. In a transfer in the direction of digitalization, clients now scan distinctive QR codes so as to add objects to a digital cart as a substitute of bodily choosing merchandise.

The vary of merchandise obtainable is intensive, together with Chibi Acrylic Ornaments, Plushies, Figures, Blind Bins, Mouse Mats, Posters, Acrylic Standees, Badges, and Keychains. Nevertheless, potential patrons ought to observe that every one merchandise is on the market in restricted portions and solely whereas shares final. As an added incentive, any merchandise buy comes with an unique HoYo FEST Paper Bag.
HoYo Zones
The HoYo Zones, a staple of the competition, return with particular person cubicles for every recreation. This 12 months’s lineup consists of Genshin Affect, Honkai: Star Rail, Zenless Zone Zero, Honkai Affect 3, and Tears of Themis. In contrast to some occasions, participation in these zones doesn’t require pre-registration – attendees can merely queue up and benefit from the actions, with the added bonus of receiving freebies.
Every recreation sales space presents distinctive actions and rewards. As an example, Genshin Affect gamers can present their UID to obtain an unique HoYo FEST headpiece, whereas Honkai: Star Rail followers can current their in-game account web page for a postcard. Zenless Zone Zero fanatics can play a demo of the sport to acquire a random sticker.
A key function of the occasion is the stamp assortment exercise. Guests can accumulate stamps by finishing no less than one mini-event at every recreation sales space. As soon as all stamps are collected, attendees can take pictures on the occasion, submit them on social media with particular hashtags, after which head to the HoYo FEST photograph sales space. After employees verification, members can take a photograph and obtain an unique polaroid – a coveted memento of the occasion.
General Expertise
HoYo FEST 2024 marks the second 12 months of the occasion’s evolution from a themed cafe idea to a full-fledged conference. Whereas this transformation has introduced thrilling modifications, it has additionally offered new challenges.
One notable remark is the seemingly smaller crowd on the primary day in comparison with the earlier 12 months. The venue’s location could also be a contributing issue, as Pavilion Bukit Jalil is much less accessible by public transport in comparison with final 12 months’s Tropicana Gardens Mall, which was straight linked to the MRT line. Attendees counting on public transportation have to take a shuttle bus service from Awan Besar LRT Station to succeed in the venue.

The occasion area itself presents some logistical challenges. The Centre Court docket at Pavilion Bukit Jalil is significantly smaller than earlier venues, leading to narrower queuing areas for every sales space and minimal separation between completely different queue traces. This structure can result in confusion, with attendees probably mixing up queues for various cubicles. The proximity of the spectator space for the stage to the sales space queues additional compounds this subject.

Regardless of these challenges, HoYo FEST 2024 stays a compelling expertise, particularly for first-time attendees and devoted followers of HoYoverse video games. The organizers have made vital enhancements in queue administration for the merchandise sales space, addressing a significant ache level from earlier occasions. The competition continues to offer an thrilling platform for followers to attach with others who share their ardour, whether or not it’s by gaming or cosplay. As with final 12 months’s occasion, entry to HoYo FEST 2024 is free, making it accessible to all events.
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